{"id":134835,"date":"2026-07-09T15:05:05","date_gmt":"2026-07-09T20:05:05","guid":{"rendered":"https:\/\/umecit.edu.pa\/?p=134835"},"modified":"2026-07-09T15:31:01","modified_gmt":"2026-07-09T20:31:01","slug":"creatividad-e-innovacion-al-servicio-de-las-comunidades-rurales","status":"publish","type":"post","link":"https:\/\/umecit.edu.pa\/en\/creatividad-e-innovacion-al-servicio-de-las-comunidades-rurales\/","title":{"rendered":"Creativity and innovation at the service of rural communities"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"134835\" class=\"elementor elementor-134835\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a396382 elementor-section-boxed elementor-section-height-default elementor-section-height-default row-top\" data-id=\"a396382\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3161a1c9 column-style-top\" data-id=\"3161a1c9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4fe7300a elementor-widget elementor-widget-text-editor\" data-id=\"4fe7300a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The Metropolitan University of Education, Science and Technology -UMECIT-, La Chorrera campus, reaffirmed its commitment to comprehensive education and social responsibility by developing the <b>Social Tour &quot;Creative Campaign for Social Impact&quot;\u00ab<\/b> at the Bonga Arriba Multigrade School, in the district of Capira, an academic experience that integrated teaching, research and university extension for the benefit of the community.<\/p><p>The initiative was led by Professor <b>Osvaldo Blackman<\/b>, responsible for the project, with the support of the Extension Coordination of the La Chorrera headquarters, which facilitated the articulation with the management of the educational center to make this social intervention possible.<\/p><p>As part of the subject <b>Creativity I<\/b>, Students of the Bachelor&#039;s Degree in Marketing and Advertising carried out a participatory diagnosis that included field observation, interviews and analysis of the context, with the purpose of knowing the needs of the school and designing innovative proposals aimed at strengthening the educational environment.<\/p><p>During the visit, the students learned about the reality of a multi-grade center that serves 18 children, including students with special educational needs, an experience that allowed them to understand how creativity, social marketing and strategic communication can become tools to promote inclusion, well-being and community development.<\/p><p>As a result of the fieldwork, the future professionals proposed strategies focused on visual communication, strengthening institutional identity and social awareness actions, demonstrating that the knowledge acquired in the classroom can be translated into solutions with real impact for communities.<\/p><p>With these types of initiatives, UMECIT continues to promote an education based on experiential learning, training professionals committed to innovation, research and social transformation, while strengthening the links between the university and the communities of the country.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9afb7fd elementor-section-boxed elementor-section-height-default 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Chorrera, reafirm\u00f3 su compromiso con la formaci\u00f3n integral y la responsabilidad social al desarrollar la Gira Social \u00abCampa\u00f1a Creativa de Impacto Social\u00bb en la Escuela Multigrado de Bonga Arriba, distrito de Capira, una experiencia acad\u00e9mica que integr\u00f3 la docencia, la investigaci\u00f3n y la extensi\u00f3n [&hellip;]<\/p>\n","protected":false},"author":828,"featured_media":134836,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[73,107,109,174],"tags":[],"class_list":["post-134835","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-educacion","category-extension","category-noticias","category-universidad"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Creatividad e innovaci\u00f3n al servicio de las comunidades rurales<\/title>\n<meta name=\"description\" content=\"La Universidad Metropolitana de Educaci\u00f3n, Ciencia y Tecnolog\u00eda -UMECIT-, sede La Chorrera, reafirm\u00f3 su compromiso con la formaci\u00f3n integral y la responsabilidad social al desarrollar la Gira Social &quot;Campa\u00f1a Creativa de Impacto Social&quot; en la Escuela Multigrado de Bonga Arriba, distrito de Capira, una experiencia acad\u00e9mica que integr\u00f3 la docencia, la investigaci\u00f3n y la extensi\u00f3n universitaria en beneficio de la comunidad.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/umecit.edu.pa\/en\/creatividad-e-innovacion-al-servicio-de-las-comunidades-rurales\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Creatividad e innovaci\u00f3n al servicio de las comunidades 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